Logistics Digital Marketing Agency

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

Our Experience and Priorities Marketing for Logistics Companies

At Today’s Business, we’ve worked across various industries, including logistics and supply chain management. Our experience in this sector allows us to tailor our services to the specific needs of your business.

Worked directly with National 3PLs

Managed, SEO, Social and SEM campaigns

Worked with adjacent industries related to the supply chain

Have built and maintained websites for logistics companies

Experience working on government marketing projects for logistics industry in New Jersey

Logistics Digital Marketing Priorities

Focus on User Experience

Are you getting the most out of your internet presence? Design and build an attractive site that is quick to respond, easy to navigate, and delivers on your marketing objectives in an effective way.

Create Personalized Branding

Your branding is what sets you apart from other supply chain and logistics companies. Clearly define your unique value proposition and market niche and be creative.

Leverage Social Platforms

Even supply chain consultants, managers, importers, and exporters use social media. Leverage platforms such as Instagram and Facebook to capture your customers’ attention and maintain their loyalty.

Drive Leads and Awareness

Any kind of B2B or industrial marketing requires extensive follow-up after initial contact. Convert leads into customers using tailored inbound and outbound strategies.

Let Today’s Business be your destination for all your digital marketing needs.

Let’s Talk Marketing

Common Digital Marketing Services for Logistics Companies

Web Design & Development

Our web developers place a strong emphasis on page speed, visual consistency, and scrolling experience, among other factors. We’ll design a website that is both functional and eye-catching for your users.

Search Engine Optimization

Our SEO strategists stay ahead of Google algorithm updates, generate high-quality content, perform targeted keyword research, and implement local SEO strategies to drive leads to your website.

Search Engine Marketing

Our paid search team develops PPC ads to target the online users who are looking for the products and services you offer and boost your website traffic, sales, and conversions.

Social Media

Our social media team helps to grow your business online and offline through social media posts, influencer marketing, and product placement across various social platforms.

Email Marketing

Our email marketing specialists design, distribute, and report on your email campaigns to stay connected with existing customers and prospects.

Common Questions From Our Logistics Clients

A: You bet. We believe that call tracking is one of the best KPIs that businesses can use to measure success. We also understand that call tracking can get expensive. We have multiple service providers that we work with that can provide you with different features and pricing.

A: Our content writing team is a combination of SEO strategists and copywriters. All have experience writing for several industries and are able to adjust as needed for content requirements. Our process begins with a combination of interviews and discussions with you and your team, and also involves creating a multi-month plan for what and when content will be done. We also have relationships with specialized writers if necessary.

A: Content creation in an SEO package is fluid. We will balance it with other SEO efforts to ensure that your website gets maximum return. It will be discussed with you as part of a quarterly strategy, so that you have a strong understanding of what the next three months will look like for your campaign.

We have an extensive portfolio of content, from which examples can be shared upon request.

A: We never want to see a client go, but things happen. Termination of services is always clearly written out in any agreement that a client makes with Today’s Business. Our normal policy is 90 days advance notice.

We use WordPress because we believe that it allows us the best blend of customization and SEO. Site builders such as Wix or Squarespace continue to improve, but they still use additional code (which can slow down a website) and don’t necessarily provide the ability to create unique website features. While a completely custom coded website would provide the ultimate SEO and custom website experience, content management systems like WordPress improve productivity and also allow staff to update elements without coding experience.

Change in results will depend on the campaign strategy. Sometimes, we do recommend a strategy that may see lower conversions or other KPIs in exchange for higher long term ROI. Any anticipation of drop-off will be communicated as part of an onboarding or strategy presentation.

Explore Our Case Studies

Check out our case studies, which highlight our clients’ success stories as well as trends in the digital marketing industry.

How to Increase Instagram Follower Growth by 5,553%

Ammerlander Cheese unleashed a holiday-themed campaign that not only captivated users but also encouraged sustained engagement. The team recognized the need for a unique …

Using Influencer Marketing to Boost In Store Sales of 4 Items by 350%

Choosing the theme of this campaign, British Invasion, came down to tapping into nostalgia of Publix’s main consumer base in order to draw as many eyes to the cheeses as …

Boosting Core Service Page Performance for an Orthopaedic Practice Post Site Launch

Client Overview OrthoGeorgia has been a staple in the Central Georgia community for decades. Home to national leaders in orthopaedic surgery, OrthoGeorgia provides compre …

How to Lease up 70% of your Rentals in Just 2 Months via Social Media Marketing

Today’s Business works with BNE to assist new property lease-ups through social media marketing.

Using Influencer Marketing to Improve Retail Relationships

Keto Science is one of the premier keto supplement brands on the market. They offer 9 incredible products…

How Not Using “Near Me” Nearly Doubled “Near Me” Search Results

During the initial boom of users including “near me” within their searches, the modifier was applied liberally across southcoast.org’s website.

#ChompsPepperoniTurkeyChallenge Influencer Marketing Case Study

Learn how Today’s Business helped CHOMPS launch their new Pepperoni Turkey flavor using influencer marketing.

Celebrity Goat Influencer Marketing Campaign Case Study

Celebrity Goat is a goat cheese brand which sells premium goat cheese variations throughout the United States and Canada at retailers like CostCo, H-E-B, Foodtown, ACME, …

Increasing Web Leads by 737% for a Cabinets & Countertops Company

Cabinets Direct USA is one of the oldest and leading cabinet and countertop suppliers in the northeast, providing various kitchen and bathroom remodeling services since 1 …

Award-Winning Athlete Marketing Case Study: Using NFL Athletes to Create National Brand Awareness & a 369% Sales Lift

Learn about the influencer marketing campaign that created a huge year over year sales lift and won the NFL’s Innovation Award for “forward-thinking social marketing camp …

Tripling the Conversion Rate of A Locations Page

Illinois Bone & Joint Institute (IBJI) is the largest independently owned network of Orthopedic Specialists in the state of Illinois, offering over 20 different locations …

Taking over Digital Marketing during COVID: A Case Study

Raleigh Orthopaedic Clinic is an orthopaedic group with 23 board certified and board eligible orthopaedic surgeons plus 6 clinic locations throughout Wake County, North C …

View All Case Studies

Markets Served

Today’s Business provides marketing services to the following industries:

About Today’s Business

Today’s Business is a full-service digital marketing agency, based in northern New Jersey. We are proud to provide our clients with innovative, customized strategies to help grow their business and maximize their ROI. Let us help your company achieve the results you’re striving for. Contact us to speak with a member of our team today!

Let’s Talk Marketing